Labud d.o.o. – a detergent, cosmetics and chemical products factory. The company was founded in 1947 and today it is one of the leading Croatian detergent and cleaning product manufacturers. In addition to the domestic market, Labud successfully sells its products on the markets of Croatia's neighboring countries.
Continuous development and provision of high quality products and services, enabling us to always justify consumers' trust and make their everyday cleaning and hygiene maintenance tasks easier.
To be a modern and innovative company, a synonym for cleanliness in every household, tourist facility, in hospitals and other health facilities, public institutions and industrial plants, offering our own top quality products to our consumers. All our products are manufactured in compliance with all environmental standards, based on the principle of sustainable development while taking care of sound business policies, rational use of raw materials, energy consumption and efficient waste management.
Research and development
Our products are the result of the work of a team of experts of different profiles who are constantly following the latest trends on the market to make our products more tailored to consumers' needs. All production phases are under constant supervision of our own laboratory to maintain the highest product quality, and all processes comply with the legal regulations.
The company's senior management sets ambitious goals in terms of quality, product safety and environmental aspects, and our employees are committed to accurately and timely deliver information throughout the entire process chain. All of our processes, equipment and infrastructure as well as products and services are in compliance with legal regulations, meet meeting high requirements of different markets and customers.
To achieve its goals, Labud actively manages the quality, product safety and environmental aspects, which means that quality, safety and environmental protection have been continuously embedded in all stages of product development, realization and distribution.
The quality goal for Labud is to develop partnership relations with customers, outstanding product adoption and continuous growth in the market competition.
The environmental goal is the constant reduction of existing and potential negative impacts on the environment.
The safety goal is to ensure the safe use of its products: through the development and availability of all legally prescribed documents and other documents developed in accordance with customer' requirements.
Labud ensures a safe and steady development and growth of its business through its quality, safety and environmental management system.
In doing so, it relies on:
The quality, product safety and environmental management system is continually being implemented, and the management, sector directors, department managers and all company employees are responsible for it, according to the set goals, tasks and responsibilities of the company.
The product quality, safety and environmental protection policy is constantly being reviewed and updated with goals and improvements toward products, customers and users, employees, suppliers and stakeholders at least once a year.
By introducing the cutting edge technologies in our manufacturing processes and by monitoring and optimizing existing ones, we contribute to environmental protection and consequently to the reduction of manufacturing costs.
Responsible attitude towards the environment and nature through not only legally binding, but also voluntary activities is our duty and we believe that we can make a significant contribution to the preservation of natural values.
"Labud pure quality" is the goal, priority and responsibility of each of our employees and our true message to our customers in an effort not only to keep existing customers, but to win over new customers and new markets.
We are growing with great responsibility towards our colleagues, partners, the environment and other stakeholders.
Zagreb, 28th May 2018
Ivana Barišić, B.Sc. Econ.
Certificates and Quality Labels
IFS HPC- International Featured Standards for household, personal care products and food packaging.
The goal of IFS is to help traders ensure full safety of their products and monitoring of the quality of the brands they sell.
The purpose of this Standard is to ensure that manufacturers of washing and cleaning agents and personal care products can guarantee safe, compliant and quality goods on the market.Close
A.I.S.E. - stands for the International Association for Soaps, Detergents and Maintenance Products in Europe. It manages the Charter for Sustainable Cleaning initiative on its own behalf.
The goal is to encourage the entire industry to undertake continual improvement in order to foster sustainable production and encourage consumers to adopt new, sustainable ways of washing, cleaning and household maintenance.
It includes a wide range of activities and initiatives, from the safety of chemicals and products for humans and the environment to environmental efficiency, occupational safety and health, resource use and consumer information.Close
Moreover, since 2016, Labud has been an active member of the United Nations Business Social Compliance Initiative, which was launched in 2000 and which is today the largest such initiative, based on 10 core principles from the areas of human rights, workers' rights, the environment and fight against corruption. The principles of the UN Global Compact are embedded in all spheres of our business and they are making it sustainable.Close
Labud is a member of the Responsible Care Group, which is guided by the principles and guidelines outlined in the Global Charter of the International Council of Chemical Associations (ICCA). Accordingly, Labud is committed to continual improvement in the fields of environmental protection, health and occupational safety.Close
The Kosher certificate indicates foodstuff suitable for consumption in accordance with Jewish laws. For food to meet this quality standard, detergents and cleaning and disinfecting agents used before and after food preparation must also hold a Kosher certificate. All Labud products carry an internationally recognized Kosher certificate awarded by the Jewish Community Bet Israel of Croatia.Close
The international organization Superbrands is the only global and independent authority in branding. It is present in 82 countries around the world and in 2006 it started its work in Croatia as well. As an organization based on the identification and labeling of exceptional brands, Superbrands analyzes the accomplishments of a particular brand and recognizes those who are achieving more than their competition, rewarding them with the prestigious Superbrands status.
Labud as a corporate brand, as well as Čarli and Sanitar, are the brands that hold the Superbrands Croatia status.Close
The right to use Croatian Quality symbol is granted by the Croatian Chamber of Commerce to products of superior quality that are produced in the territory of the Republic of Croatia.
The Croatian quality symbol is an acknowledgement of the product and the manufacturer, and it is also a guarantee to the consumer that the product that meets the highest quality requirements and is at the very top of the global offer in its segment.Close
Dermatologically tested - a claim that products have been subjected to dermatological testing on human volunteers and/or skin models to demonstrate their skin tolerance and effectiveness. It is a confirmation that products are harmless, that is, suitable for people with sensitive skin.Close
Biodegradable - Biodegradability or biological degradation is a chemical process where bacteria or other biological elements dissolve the material.
Microorganisms can consume biodegradable material and transform it into natural compounds.
It is an important process in ecology and waste management. Biodegradable materials are considered environmentally friendly because they can break down into elements found in nature.Close
Allergen - free scents
Allergen-free scents – Allergen is a substance that upon entry into an organism triggers specific antibodies in bodily fluids or cells and thus specifically modifies the reactivity of the concerned organism. Allergens cause symptoms of allergic diseases that depend on the substance (allergen) that triggers an allergic reaction and the organ system in which this substance manifests its activity. Most common allergic reactions occur due to fragrances found in body creams, shower gels and hair colors and detergents. Products containing allergen-free scents do not contain allergens that could cause allergic reactions.Close